Mercedes-Benz is turning Pebble Beach Automotive Week 2026 into a rolling story about what its past and future collectors will care about. The brand is leaning into "future classics" while celebrating 140 years since the Benz Patent-Motorwagen. The 1938 Mercedes-Benz 540K Streamliner will lead the Pebble Beach Tour d'Elegance on August 13. A near-identical twin of LeBron James' personalized Mercedes-Maybach S 680 will be shown during Automotive Week.
The S 680 already sits at the top of the Maybach S-Class range with a V12 engine, a chauffeur-focused rear cabin, and deep MANUFAKTUR customization. The original car is set to be auctioned later in the year to benefit the LeBron James Family Foundation. Mercedes-Benz is anchoring its Monterey presence with the Future Classics Auction House, a new space that mixes fresh metal and blue-chip classics under one roof.
View Price on AmazonThe last known remaining 1905 American Mercedes appears alongside modern heavy hitters like AMG flagships and MANUFAKTUR builds, pushing a "future collector" angle instead of a pure museum display. That 1905 car reappears at the Pebble Beach Concours d'Elegance itself, tying into a wider Mercedes-Benz Classic program built around 140 years of innovation. Heritage standouts include the original Benz Patent-Motorwagen, a 1938 320 Streamliner Sedan, a 190 E 2.5-16 Evolution II, a 300 SL Roadster, and a CLK 63 AMG Black Series.
Monterey Car Week 2026 runs August 13 through 16 across the Monterey Peninsula, with the 75th Pebble Beach Concours d'Elegance wrapping up on Sunday, August 16 at Pebble Beach Golf Links. This year's Concours puts Ferrari in the spotlight as the featured marque, with a dedicated Chinetti/NART class, while Vignale is honored as the featured coachbuilder.
Source: motor1.com
